Boosting Curb Appeal with Color
07/08/2019 | Dunn Edwards |
Painting season is here, and few things make a home sparkle like an updated exterior. Homeowners throughout the Southwest — whether they want to put their house on the market or simply want to freshen up their curb appeal — count on you to guide them in choosing the perfect colors. In fact, recommending well-conceived color palettes that make a house shine presents an excellent opportunity to gain an edge over other contractors.
While white is a popular, go-to hue, it's important to ensure the colors you suggest are unique, yet are in harmony with the home's natural surroundings; therefore, a carefully chosen exterior color palette is key.
A prime example of this is The Joshua Tree House by Sara and Rich Combs — who create inspiring spaces in Joshua Tree, Calif. They recently completed their latest project, The Posada, an abandoned inn just outside the Saguaro National Park in Tucson, Ariz. When they were thinking about a color palette for The Posada, they wanted to stay true to the region and its natural, picturesque landscape — so they turned to Dunn-Edwards.
Inspired by the Dunn-Edwards 2020 Color + Design Trends story "Co-Habitants," which showcases earthy, nature-centric shades, Sara and Rich took a fan deck with the Dunn-Edwards 2020 Trends colors into the desert. They laid it down in the sand and found hues that worked well with the surrounding landscape of the Saguaro desert — including browns, greens, and grays, which are popular exterior colors in the Southwest.


It's also important to consider the home's style (e.g., Craftsman, Mid-century, Victorian) when choosing color. For example, Rebecca and Jared Raskind recently remodeled a mid-century residence in the Hollywood Hills. With assistance from Dunn-Edwards on color selections from the 2020 Color + Design Trends, the Raskinds turned a fixer-upper into a true gem.

Emphasize architectural details and add personality to a home by applying an accent color on the trim or door. Nothing makes a statement quite like an eye-catching front door.
Body: The Blues (DE5859); Trim: Warm White (DEW380); Accents (Door and Windows): Hot Jazz (DEA107)
Blues offer a more traditional look to a home and work well with the natural, blue hues in the sky. Color is an adventure! Encourage your customers to experiment with color and be flexible.

We hope you have found some inspiration for recommending colors to your current and potential clients. If you haven't already, be sure to check out our 2020 Color + Design Trends for more ideas. And don't forget — if your clients need further guidance, feel free to refer them to our Professional Color Advisors!
