Why Prime?

Priming before you paint your home is crucial. In this video, Cole Schaefer, a professional painter, goes over the best types of primers to use for interior painting projects.

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Opening - Dunn-Edwards logo[Music]
Man TalkingHi. I'm Cole Schaefer professional painter and welcome to Dunn-Edwards paints how to paint video series. You know giving your space a fresh coat of paint is exciting and it's tempting to just grab a brush or roller and jump right in, but one of the most important first steps is to prime before painting. You know there are a number of situations where priming is important and in this video I'll go over the best types of primers to use for interior painting projects. so why prime before painting? Well first and foremost priming will always ensure good adhesion of the paint to the surface think of it as a magnet for your finished paint you know.
Covering Dark Walls ClipPriming is commonly used to cover dark colors to make it easier for the finish coat to hide better adding some tint to the primer will even help the finish coat cover better too.
Man TalkingAnother reason the prime is when you're painting walls that have a high gloss finish or painting very smooth surfaces such as cabinets or shelves, lightly sanding these surfaces and priming them will provide the best possible adhesion. Priming patched areas is also a good practice, this allows the finished coat to dry to a uniform sheen. If patched areas are not prime the finished coat will look dull over those spots, this occurs because the repairs are not properly sealed.
Priming Stains ClipAnd lastly priming stains caused by writing water or smoke damage is critical priming these types of stains first will prevent them from bleeding through to the finished coat
Man TalkingIf you skip priming it could take more coats of finish paint to cover and trust me you don't want to go there. So what's the best primer to use well for interior projects? You can't go wrong with a good multipurpose primer such as Dunn-Edwards Ultra Grip premium which provides excellent adhesion seals repairs well blocks most stains and provides very good coverage. But keep in mind for the toughest stains you'll need to use a more specialized primer Dunn-Edwards block at premium stain blocking primer uses the latest waterborne alkyd technology to cover anything from lipstick to smoke damage, basically the toughest stains on the planet. Now remember priming will ensure your paint stays and looks good for years to come so if you're not sure which primer to use and need additional help selecting the right primer for your painting project, please visit my friends at your neighborhood Dunn-Edwards paint store so for all of us at Dunn-Edwards paints. I'm Cole Schaefer thanks for watching and happy painting.
Closing - Dunn-Edwards logo[Music]